![]() ![]() Make it easier for customers to take action directly from your listing. These were made available from July in bulk insight reports, in the following sections:Īllowed users to interact with you directly through your GMB listing.Īdd links to specific actions like online orders or reservations. Useful data so you can optimise your photos.ĭownload photos data for multiple locations with a bulk insights report.Īnother bulk development, this option shows you the number of photos associated with your listing and how often they’re viewed, as well as comparing those views with the figures for businesses providing a similar service to yours. Then it’s there for you to edit and customise as you see fit. Google compiles the mobile site (which is also optimised for desktops and laptops) from content it finds in your listing, and will automatically update it whenever you change information on your listing or post photographs, for example. ‘Timely’ posts are displayed in seconds, so you’ll always be able to keep your customers right up to date with targeted news and information.Ĭreate a free mobile-optimised website for your business.Īn optimised mobile site is a useful freebie that comes with claiming your listing on Google My Business. Posting through Google My Business means you can share services, products and events on heavily used platforms like Google Search and Maps. Stay engaged with your customers by sharing news directly from your listing. Post timely updates on new products, special offers and upcoming events. Major update gave users better communication of their offers and events & free mobile friendly websites. This update does what it says on the tin: as of April, Google My Business users could add URLs for locations or menus by entering the relevant URL in the corresponding attribute column. But this new feature means you can download insights for multiple listings, which should create a picture of how the online presences of different chain locations are performing on the platforms through which customers most regularly find them.Įnter URL attributes for your business to add links to more kinds of information, such as a restaurant’s menu. For the most part, customers find sites via Google Search and Maps, and insights give you access to that information. Insights are crucial clues as to how customers access your listing. This was a big month for My Google Business, and saw a number of changes to the API function, insights feature and attribute options.Īdd full menus to your locations via the new Google My Business API.Ī minor development of the API feature that means users can update menu details such as descriptions and prices.ĭownload bulk insights for your listings. You’re asked to respond yes or no (in fairly specific terms) to questions regarding the availability of features like wheelchair-accessible entrances, seating or parking, and those details are then displayed for your customers’ reference.īrought more insights about how customers find your business. This update collects information about your business’s accessibility, and then shares that information with customers. GMB brought more detail about your businesses accessibility.Įnter accessibility attributes for your business. The API gives users the opportunity to manage locations at scale by editing location information, reading and responding to customer reviews and creating or updating posts, (including photographs). The first update of the year meant developers can now build applications that better manage other branches and third parties, making it easier to handle large or complicated Google My Business accounts. Version 3.2 of the API added support for insights on the locations in your account. Location insights via the new Google My Business API. GMB got friendlier for businesses with multiple locations. If it’s been a few months, or perhaps longer since you looked at your listing, it’s time to get up to speed with what has changed. New developments were announced almost every month in 2017, and although a number of the updates were relatively small scale, they’re all worth knowing about. Google devotees will be familiar with the relentless cycle of updates and changes to the search engine’s services, and Google My Business was no different. Change was afoot for Google My Business in 2017 – are you up to date with all the developments? ![]()
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